Why Cebu is the perfect location for enterprise journey and crew constructing


Produced by SilverKris for UHRI

Companies often need a change of scenery. When that time comes – whether planning an office retreat, or bringing entire branches together for an annual convention – Cebu offers a business-travel experience that delivers on multiple fronts.

Business-minded groups have everything they’ll need in the Philippines’ beloved Queen City of the South, and then some: toothsome Cebuano cuisine; scenic vistas for team-building adventures and group photos; and a variety of spaces for meetings, incentives, conferences & exhibitions (MICE) that cater to every industry and occasion.

They can even find all these under one roof at the recently opened NUSTAR Resort and Casino, Cebu’s most anticipated new property.

Tuck into mouthwatering lechon empanadas from Fili Hotel’s Lobby Lounge. Photo: UHRI

Bonding over Filipino food

Good food is mandatory for a true meeting of minds. That’s why, if you’re visiting Cebu with colleagues, dining on Cebu delicacies should be high on the agenda. How about building consensus over coffee and a crunchy otap puff? Exclusive to Fili Hotel’s Fili Lobby Lounge, the delectable pastry is a reimagination of the classic Cebuano otap, with yummy, gooey fillings. For something savoury but similarly light, try one or three lechon empanada, meat pies filled with Cebu’s signature roast pork. Or how about sweetening your corporate retreat with slices of brazo de Mercedes, a dessert composed of fluffy meringue coiled around a custard cream core?

Sink your teeth into these treats, a spacious and light-filled meeting place tailor-made for friendly encounters. Whether you’re convening in time for Filipino merienda (afternoon tea) or enjoying post-conference nightcaps, the Fili Lobby Lounge offers your team a convivial, welcoming space.

And if you want to participate in the beloved Filipino tradition of buying pasalubong (souvenirs for loved ones back home), the Fili Lobby Lounge also obliges: visitors can buy request to buy otap puffs, lechon empanada and brazo de Mercedes so they can take the Cebu experience home to share.

Scenic backdrops for team occasions

Sun-drenched Cebu seems to have been custom-made for team-building activities. Between Cebu City’s heritage architecture, Mactan’s beaches and Busay’s bird’s-eye views, business travellers can pick from a wide selection of team-building settings that suit any activity type and preference. Weather permitting, you can share beachfront experiences with your colleagues on the shores of Mactan Island, or tour cultural destinations like local guitar-making shops Alegre and Ferangeli and Magellan’s Cross at the Santo Niño de Cebu Basilica.

Don’t fly off without getting a group shot in Cebu – a heritage-based shot with the Mactan Shrine’s statue of Lapu-Lapu presiding overhead; or at the boardwalk with NUSTAR Resort and Casino’s two soaring towers in the distance.

The capacious ballroom at NUSTAR Convention Centre is perfect for large-scale events. Photo: UHRI

Spaces for all types of business events

Is your team ready to get your heads together? Whether you’re a dozen or numbering in the hundreds, you’ll find a space in Cebu that can accommodate your business conference or team-building retreat.

The NUSTAR Resort alone can cater to business get-togethers of any size, duration and intensity level. If you’ve invited multiple field offices from around the world to your event, best to kick your event off at the NUSTAR Convention Center, a versatile, multifunctional space with world-class amenities and gorgeous views of the sea.

The Convention Center can accommodate major corporate galas, with space for up to 2,000 attendees. Its individual exhibition halls can be customised to host seminars, team-building sessions and training initiatives. Organisers can also tap NUSTAR Convention Center’s bespoke event planning services to make their event impactful and memorable.

Sip on creative cocktails at AXIS Entertainment Bar. Photo: UHRI

Intimate mixers for smaller groups can take place at AXIS Bar, located right on the Casino floor. This 80-seat lounge is ideal for informal business gatherings, with its plush seats, live-entertainment stage and top-notch audiovisual facilities. Beyond the entertainment and atmosphere, guests also get access to AXIS’s craft cocktails and bar chow selections that reflect Filipino favourite drinking snacks, such as braised beef pares tacos, sizzling sisig, as well as fish and chips.

Cebu is open for business – and business travellers in town for a corporate get-together can find no better single location than the NUSTAR Resort and Casino, a luxury hotel and gaming complex in the gleaming South Road Properties located within the city centre. From five-star dining and drinking options to sumptuous hotel suites and spacious event spaces, this is the ideal venue for your organisation.

For more information about NUSTAR Resort and Casino, click here.


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